With the world watching anxiously as the COVID-19 continues to spread, it’s a good idea to give your patients some up to date, high quality information. It’s also the perfect time to let them know what your practice does to prevent the spread of viruses.
Informing Your Patients on SARS-CoV-2
There’s a lot of misinformation going around about this new virus and this misinformation can cause quite a bit of panic. As a medical professional, your opinion can calm your patients and ease their fears. They’re looking for someone to tell them the truth and to offer reassurance. If you do this, you’ll find that you can really build a rapport of trust with your patients.
What They Need to Know
It’s important to provide facts when you’re providing information. Link to quality sources so people can continue to do their own research. (Here at Ink Your Way, we always make sure to link to trustworthy sources when creating our content.)
Once you have provided the facts, you may offer your personal opinion, labeled as such, as to how people should be handling their fears about COVID-19. They’ll be more likely to listen, since you’ve already provided valid information from proper sources.
Preventing Virus Spread in Your Practice
What are your preventative measures to keep viruses from spreading? Your patients will feel reassured knowing that your practice takes precautions in order to prevent the spread contagion, whether it’s the common cold or COVID-19. You may wish to publish a list of the methods used to eliminate pathogens in your office, both on your website and in your waiting room.
Sharing this information will help patients feel more comfortable about visiting you. Other ideas you can use to create trust include:
- Short videos on your sterilizing practices where applicable.
- Photos of wiping down the waiting room area.
- Tips for preventing the spread of germs and viruses that patients can take.
- Social media posts showing caregivers using precautions, such as gloves.
- Infographics on how you ensure the utmost security for your clients.
Using one or two of these methods will help your patients feel more comfortable about visiting you, even with the coronavirus outbreak scare.
Need something to share with your patients? We’ve put together the following infographic that you are free to share on your website, blog, or social media. You just need to save the image and post it wherever you’d like.